Do
you know that typography is really popular in website designing these days? Increased resolutions and
responsive designs make it possible to improve typography, which is why that is
one of the hottest web design trend. Typography can be more colourful and stand
out. It can make a statement. Two trends to be seen with typography nowadays are
the use of serifs and hand-writing. Each has specific uses.Serifs help improve
legibility. They were removed previously due to lower resolution screens and
screen size. Screen resolutions and sizes are getting larger. Also, layout designs
are cleaner and leave room for more elegant fonts. Expect to see serifs more
often within the content itself.Handwriting is more personal. If it is done
correctly, it is pretty and adds a special touch to a website. Just like
serifs, the challenge is to keep the style legible and readable on small
screens. Hand writing is mostly used in logos, headers, post titles, menus,
business cards, and so forth.
One
thing to consider is more users are consuming content on mobile devices.
Unfortunately lower end devices, such as the Fire HD 10, display lower
resolutions. This is more noticeable on larger screens because they have a
lower pixel density due to having the same resolution as their smaller
counterparts. One solution is to display typography based on the screen
resolution. This means serifs and handwriting would display on mobile devices
for high-res screens while screens with lower resolutions could receive a font
that’s more suitable to its resolution. Of course server speeds and load time
have to be taken into consideration.
Then
we have mobile UX. Not only is typography becoming more suitable to mobile
screens and resolutions, but navigation, forms, images, and mobile specific
features (such as GPS) have the focus of design. The use of images has change
somewhat. Where images are used for effects and text, CSS and fancy fonts are
used for effects and texts are used for text. This reduces page loading times
and server load. Touch events are also becoming more prominent. More sites are
using plugins to handle events such as tap and swipe. This takes websites
beyond just being responsive to the screen size, but also to the screen type,
finger size, amount of pressure used, etc. Buttons and fields are large enough
and have enough distance between them so they are not hit accidently.
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